IoD ‘Music & Arts’ Special Interest Group launch

Institute of Directors, London Region. David Stringer-Lamarre, MD of FortisCL, within his role as Chairman of the Institute of Directors (IoD), London Region, was pleased to attend this inaugural event of the Music and Art Special Interest Group, ran by IoD Central London Branch.

The discussion title for the eminent panel was ‘Music & Arts: what are the crossover points with SMEs?’ How can cultivating creativity drive growth in business What is the business case for SMEs?

The panel was comprised of Katie Derham, Radio Three; Karena Johnson, Hoxton Hall and Hugo Vickers, the author.

Some of the comments that were made:

  • Creative aspects used in music & arts are comparable to the creative aspects of entrepreneurship
  • People in the music and arts sector need to be ‘super-entrepreneurial’ during the present COVID-19 period
  • Artistic curiosity drives the creative process
  • The music & arts sector has much to offer the world of business